Walmart conducts a sustainability focused competition titled Better Living Business Plan Challenge and one of the teams comprising students from Columbia University presented a reinvention of the wheel.
They propose a business plan to create composite, lightweight, energy efficient wheels for large vehicles like trucks and buses. Carbon fibres are being used as the composite materials currently with cycles and with ATV’s a glass carbon composite is available.
The new wheel design has to face the test of withstanding cracks under pressure before this idea can become a reality.





